Privacy Policy

Last updated: March 2026 · Effective date: March 2026

We believe transparency is the foundation of trust. This Privacy Policy explains how Libra AI ApS collects, uses, and protects your personal data when you visit our website or interact with us. We are committed to complying with the EU General Data Protection Regulation (GDPR) and the UK GDPR.

1. Who We Are

Libra AI ApS is an AI implementation consultancy registered in Denmark. We act as the data controller for personal data collected through this website.

Libra AI ApS

Copenhagen, Denmark

Email: contact@libraaisolutions.com

2. Data We Collect

We only collect personal data that is necessary for the purposes described in this policy. This includes:

Contact form submissions

Your name and email address
Any information you choose to include in your message

Newsletter / mailing list sign-ups

Your name (optional) and email address
Date and time of sign-up, and confirmation of consent

Website analytics & cookies

Pages visited, time spent, and general browsing behaviour
Device type, browser, and approximate geographic location (country/region level)
Referral source (e.g. search engine or link)

Analytics data is collected in aggregated, anonymised form where possible. We do not use advertising or tracking cookies without your explicit consent.

3. How We Use Your Data

We use your personal data only for the following purposes:

To respond to your enquiry when you contact us via the website
To send you newsletters, updates, and insights you have subscribed to
To understand how our website is used so we can improve it
To comply with legal obligations

We will never sell your personal data to third parties, nor use it for automated decision-making that produces legal or similarly significant effects.

4. Legal Basis for Processing

Under the GDPR and UK GDPR, we process your personal data on the following legal bases:

Consent — for newsletter subscriptions and non-essential cookies. You may withdraw consent at any time.
Legitimate interests — for responding to contact form enquiries and for anonymised website analytics, where these interests are not overridden by your rights.
Legal obligation — where processing is required to comply with applicable law.

5. Cookies

Our website uses cookies — small text files stored on your device. We use:

Strictly necessary cookies

These are required for the website to function and cannot be switched off. No consent is required for these.

Analytics cookies

These help us understand how visitors use our website. We only set these cookies with your consent. You can accept or decline via our cookie banner when you first visit the site.

You can also manage or delete cookies at any time through your browser settings. Note that disabling cookies may affect your experience on the site.

6. Who We Share Your Data With

We do not sell or rent your personal data. We may share it with trusted third-party service providers who assist us in operating our website and communicating with you, such as:

Website hosting and infrastructure providers
Email marketing platforms (for newsletter distribution)
Analytics providers

All third parties are required to handle your data in accordance with applicable data protection law. Where these providers are located outside the UK or EEA, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses).

7. How Long We Keep Your Data

Contact form enquiries — retained for up to 2 years, unless a longer retention period is required for legal or contractual reasons.
Newsletter subscriptions — retained until you unsubscribe. You can opt out at any time via the unsubscribe link in any email we send.
Analytics data — aggregated data retained for up to 26 months; raw session data deleted sooner where possible.

8. Your Rights

Under the GDPR and UK GDPR, you have the following rights in relation to your personal data:

Access: Request a copy of the personal data we hold about you.

Rectification: Ask us to correct inaccurate or incomplete data.

Erasure: Request deletion of your personal data in certain circumstances.

Restriction: Ask us to limit how we process your data in certain situations.

Portability: Receive your data in a structured, machine-readable format.

Objection: Object to processing based on legitimate interests.

Withdraw consent: Withdraw consent at any time where processing is consent-based.

Complaint: Lodge a complaint with your supervisory authority.

To exercise any of these rights, please contact us at contact@libraaisolutions.com. We will respond within 30 days.

If you are based in Denmark or the EU, you may also contact the Danish Data Protection Agency (Datatilsynet). UK-based individuals may contact the Information Commissioner's Office (ICO).

9. Data Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. However, no transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please get in touch:

Libra AI ApS

Copenhagen, Denmark

Email: contact@libraaisolutions.com